1. You will get the best price for your property due to my strategy of identifying and targeting the right group of potential buyers.
 
2. I will help you make your property more sellable with minimal effort and spending.
 
3. Due to my work in an advertising and promotion company, I can prepare professionally done presentations and advertising materials that will make your property stand out from the crowd.
 
4. I also have the tools and abilities to run an aggressive advertising campaign to inform potential buyers about your property.
 
5. I can deliver information about your property to the Russian-speaking community through the Internet portal RussianToronto.com that I own, which is one of the oldest and most popular websites on the Internet for the Russian speaking audience in Canada, USA and abroad.
 
6. I have access to potential investors from Eastern Europe who are interested in buying property in Canada.
 
FOR SELLERS

 
A certain amount of effort is required in order to successfully sell a property. Generally, there are a number of specific things that need to be done. Let me outline them for you, so you will have an idea of what the selling process is like.

Before you begin
 
First, you need to ask: who are the potential buyers of my property? Of course you don't have a magic crystal ball, but you can figure out what sort of buyers would be interested in your house or condo. For example, a big house on a big lot in a prestigious location will definitely attract well-established customers. A house in a suburban area with a large backyard surrounded by safe streets will be desirable for families with kids. Similarly, a cozy condo in a trendy area would be perfect for a single person or a young couple without children. Many factors must to be taken into account, such as the following: the location of your property; the demographic, ethnic and professional background of people who live in your neighborhood; municipal plans for future development of your area; and so on. A thorough analysis of these factors could give you an idea of what type of buyers would be interested in your property.

The reason this question is so important is because targeting the right audience always makes a big difference. Knowing your potential buyers will help you in preparing your house or condo for sale and in marketing your property effectively. This will lead to a quick sale, for the best price.

The next question to ask is: what do people expect when they look for a property to buy? People who shop in the real estate market are usually interested in houses or condos that are ready to move into. They don't want to spend time and money on renovation. That is why you need to prepare your property for sale before you advertise it. This means that, in addition to cleaning and decorating your house/condo, you would probably need to do some extra work. But how much money is worth spending on this? The answer will partially depend on the type of potential buyers of your property and on their priorities. In some cases, it is only worthwhile to do a simple touch-up to the property, just to freshen it up a bit. In other cases, more money must be invested into renovations in order to significantly improve the “sellability” of your property - to increase its potential sale price and to reduce the time it will be on the market.

The next important step is to let the right people know about your property. You should have very good promotional materials prepared, so you can run an aggressive advertising campaign. It is common knowledge that a great visual presentation is worth a thousand words. You will also need to decide how and where to advertise your property.

As you can see, there are a lot of issues to resolve if you want to sell your property quickly and successfully. Of course, this task becomes much easier when you hire a professional real estate agent. They will do all the work, and you don't have to worry about anything.

How can I help you?
 
When selling a property, everybody wants to get the most out of it. But this doesn't come easy - you need to have a good strategy and make smart decisions (for example, in determining the right sale price, which is an important part of a successful sale). I can offer you my expertise in this matter.

I can conduct a comparative market analysis and advise you on the market value of your property. I will help you raise the bar, with minimum efforts and expenses on your end. If your property requires repairs or renovation, I can arrange a team of professionals with affordable rates to do a quick and high quality job. If your house or condo just needs some small improvements, such as new paint, and if you want to do it yourself, I can bring in a professional designer with me to give you advice, free of charge.

I will prepare the necessary advertising materials, including high quality photos and a video presentation of your property, as well as printed materials and a website for your house or condo. I have worked in a company that specializes in advertising and Internet promotion for many years, so I can use my knowledge and my resources to make your property stand out. This company owns one of the oldest and most known ethnic websites for Russian-speaking people, called "Russian Toronto" (www.RussianToronto.com), and your property will be advertised through this website as well.

I'm a dedicated person and I always try to do my best when assisting my clients, so I hope I can do the same for you.